All Hail Miss Universe

Just a few days ago Natalie Glebova was an unknown in Search. Funny how a little thing like being crowned Miss Universe can change things. Even before the tiara hit the hairspray, searches on the stunning Canadian had blown past the Buzz B-list and into the rarified air of newly engaged heiresses and notoriously difficult divas. Of course, even though she was the evening's unquestioned winner (she's got the sash to prove it), Miss Glebova's triumph was just one of many search-related stories emanating from the pageant.

Reflecting the Trump-sponsored event's global appeal, Spanish-spellers from around the world sent searches on Miss Universe 2005 up 290%. Also interesting, searches on the pageant were a bit more evenly split between the sexes than we'd have thought -- the ladies accounted for an impressive 42% of queries. North of the border, searches on the contest jumped 489% (not surprising given the winner's Canadian background), and in Thailand, where the event was broadcast, searches jumped 114% and into the country's number two spot overall.

Other queries posting big gains in the Search box were Miss USA, Miss Universe delegates and Jennifer Hawkins -- aka last year's winner from Down Under. And, finally, proving once again that beauty pageant hosts are about as popular in Search as professional bowling announcers, the buzz on shoot-and-miss jokesters Billy Bush and Nancy O’Dell remained well below the radar. Hmm, perhaps it's time Regis Philbin threw his top hat back into the ring.

Next Post »